Elephant is a new publication from the makers of Frame, which focus is on art and visual culture. The magazine is divided into five parts: meetings, research, studio visits, economies and cities.
PART 1: MEETINGS & CLASHES
– Saville Meets Art
Über art director Peter Saville talks about the difference between art and design. Is there any?
– Gutiérrez Meets New Magazines
Ex-Pentagram partner and founder of seminal magazine Matador, Fernando Gutiérrez tells us how to make a (legendary) magazine.
PART 2: RESEARCH
– Sticks In The Mind: The New Collage Movement
Forget photoshop, collage is where distinctive ideas are now coming from. Featuring up-tothe-minute work by Craig Atkinson, Emmanuel Polanco, Serge Bloch, Sviatchenko, Sara Fanelli, and Rico Motohashi.
– Make Popcorn Online: Art & The Internet
Dutch/Brazilian artist Rafael Rozendaal tells us how to make popcorn pop on a web page, or how to make (and sell) art on the internet. Is a domain name a piece of art?
– Universal Everything
How can one create a whole new visual and cultural universe out of a garden shed (though a nice one)?
– Wheels & Buttons: How Bikes Are Changing Fashion
We explore how bicycles are influencing fashion, creating new styles and cuts that adapt themselves to riding in cities.
– Hell Yes: Text, Type, Painting & All
How text art is growing more ambitious and on your face. Featuring work by Chris Tosic, Liz Collini, Mike Perry and more.
– Fire & Ice
We feature a new wave of designers that are taking Nordic fashion into very different shores. Work by Won Hundred, Carin Wester, Henrik Vibskov, Hope, Whyred, and Julia Hederus.
PART 3: STUD IO VISITS
– Boris Hoppek’s naughty notebooks.
– Robert Nicol’s romantic landscapes.
– Misaki Kawai’s wild mixture of painting & illustration.
– Gianpaolo Pagni’s illustrations.
PART 4: CREATE YOU R OWN ECONOMY
– How To Start A Publishing Company
Adrian Shaughnessy (founder of Intro, designer and author) and Tony Brook (Spin) talk about Unit Editions, their new publishing venture.
PART 5: DESTINATIONS
– Things To Do In Sao Paulo When You Are Not Dead
With every issue Elephant will explore a different city. In issue 1, Elephant lands in São Paulo.
– Tuca Vieira
São Paulo’s Spiderman.
– São Paulo Showcase
Artwork by Bruno 9li, Herbert Baglione, Bruna Canepa, Felipe Cretella, Bruno Dicolla, Julio Dui, Carlo Giovani, Pedro Inoue, Mario Niveo, Paula Ordonhes, Wagner Pinto, Andres Sandoval, Sesper and Ana Starling.
204 pages, color / 22 x 28 cm / English